Headline Partner
30-1 SEPT/
OCT 2025
Headline Partner
30-1 SEPT/
OCT 2025
We welcome thousands of beverage professionals through our doors yearly, including bar owners, pub landlords, master mixologists, and many other industry figures. Exhibiting positions you within the UK’s finest in-person B2B marketplace for on and off-trade drinks businesses. It’s a chance to meet a huge sect of your target audience over two days.
Generating buzz in the drinks industry isn’t always easy – exhibiting with us is a chance to create your brand story in real time. You’ll be positioned in the heart of an energetic B2B beverage environment, able to show your face and offerings to countless relevant hospitality buyers and peers alike. Put your best foot forward here and raise your profile!
Your booth will prime you to meet buyers with genuine purchasing power. We pre-qualify our attendees to guarantee their decision-making abilities and eagerness to meet potential collaborators. We’ll host industry characters from bars, pubs, hotels, and retail outlets, all ready to source new drinks, beverage technology, and anything else you have to offer.
78%
of visitors are owners/directors
Over 83%
of visitors have purchasing authority
Over 85%
of visitors attend to try, test and buy the latest innovations in the industry
We offer exhibiting businesses a range of special marketing materials, designed to maximize the footfall to your booth at the event. Check out what we can offer below.
Social Media
You can join us in a social media partnership to create excitement through the day’s liveliest online channel. We’ll work with you to create marketing materials such as banners, graphics, and posts that can be shared on your and our social media channels. By leveraging our combined followings, we’ll light the fire of interest in your booth.
Newsletter Marketing
Newsletter marketing takes two forms. In one, we’ll feature you in an in-house drinks newsletter, sent out to thousands of our contacts, exhibitors, and attendees. In the second, we’ll create newsletters from scratch for you to send to your contact sheet, letting them know about your participation in the show.
Blog Content
You can be featured on our blog! We’ll write you some original content, optimised for SEO and readability, to share news of your exhibition. This piece will reach our general audience and generate organic traffic, attracting new eyes to your business and the details of its presence at the show.
Microsite
Every exhibiting business gets a microsite kept right here on this website. This page will communicate what you do and what you’re bringing to the show, with you having full editorial privilege on what’s posted. We’ll also optimize it with metadata and embed links to your website, along with tabs for viewers to book meetings at the show.
